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Hammer & Grind : Built For Contractors

Hammer & Grind : Built For Contractors

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    Hammer & Grind : Built For Contractors
    Episode•September 22, 2025•42 min

    EP237: Empowering women in leadership: Insights from Natasha Skolny

    All of us have memories in our brains that have been influenced by our upbringing, experiences, and the culture we live in. Some of those stories push us forward. Others hold us back. These are limiting beliefs: invisible barriers that quietly sabotage growth, stunt leadership, and keep us from stepping into our full potential. In this episode, Brad and Natasha talk about: Challenges women face in construction leadership The impact of limiting beliefs and self-awareness Techniques for building confidence and resilience The importance of emotional intelligence in leadership Strategies for effective communication and team dynamics Mentioned: Website: https://www.theleadershipcabin.com/ LinkedIn: http://www.linkedin.com/in/natashaskolny Instagram: https://www.instagram.com/theleadershipcabin Link to Resources: Grab Brad's tell-all book: The Contractor Profit Blueprint https://thecontractorprofitblueprint.com Help us get the word out to other contractors by leaving us a review or sharing our podcast! Hosted on Acast. See acast.com/privacy for more information.

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    Transcript

    0:03

    The more work that we do on ourselves, the shorter that period of time is that we actually stay in that place.

    0:13

    Hey, welcome back to the podcast. Today, I have another very special guest with me today, Natasha Skolny with The Leadership Cabin. Natasha, welcome to the show.

    0:22

    Thanks so much, Brad, for having me.

    0:24

    Yeah, awesome. So before we get into this, I want to learn just a little bit about you. Tell the audience, just give us a 30,000 foot view of who you are and kind of what you do.

    0:32

    Yeah, so my business is the Leadership Cabin, and I started it about two years ago now. I support leaders at all levels, specifically female leaders who are looking to really step out of their comfort zone and lead from a place of authenticity. So I work with them from a coaching standpoint, and I help work with them and their teams to create self-led teams who can really speak up. talk to each other, have really strong conversations so that they can reach the goals that they want to achieve.

    1:07

    I would imagine this is kind of, I don't want to say tough, but it's an area in, especially in construction where I could see this being a major issue for a lot of women in leadership roles. Talk just a little bit about how you kind of got into that. Like why women in construction? How did you get there?

    1:25

    Yeah, such a great question. I have worked almost 10 years within the construction industry. And what I was doing is I was supporting leaders through their own development and becoming better versions of leaders for themselves. And what I was finding through the coaching experience is a lot of the women I was supporting were struggling really hard with using their voice and showing up as themselves. And it was tearing them apart. And so I thought there is something here that I know I can do to help support them so that they can feel like themselves again and truly have an impact and lead in a way that feels really good for them too.

    2:12

    So you worked in construction for a long time. We were talking beforehand. And so did you have women leaders above you that you were supporting in that or talk about that a little bit?

    2:22

    I had women who were in, we called them high potential leadership programming. So women who we knew were going to be moving up in the organization, like getting promoted, moving up the corporate ladder. And we created programming that helped them to develop their leadership skills and become more effective. And within those programming, I supported them from a coaching standpoint. So I would work with them on. helping them understand what is it that they want to achieve for themselves as a leader and what's getting in the way from that happening. And it was through those conversations, through those coaching conversations that actually unpacked a lot of the stuff that we were talking about around like what's getting in the way to the root is them just not feeling like they can show up as themselves. And so that really influenced how I wanted to work with women going forward.

    3:16

    So, okay, let's get right into it. What keeps women from feeling like they can't, you know, be themselves through their leadership? What is it? What's the issue?

    3:23

    The constant feeling of wanting to please other people. And in a room where sometimes you've got diverse opinions, it's like, how do I show up and share what's important to me when I know it's going to disrupt? the thinking in the group when really what I want to do is feel inclusive and feel like I'm part of the group. So we can get in our own heads simply because we have this fear of not feeling like we're going to be included or the actual standing out and thinking differently is going to cause some sort of disruption that we're really uncomfortable with doing. So a lot of those pieces can influence just not. sharing your voice.

    4:03

    In your experience, because I know this is true, but in your experience, how much of it is just in their head versus like real like, you know, men in construction, you know, women don't belong here kind of mentality? Like how much would you say is like actually in their head versus real legitimate concerns?

    4:19

    There are a lot of legitimate concerns and I see it on a regular basis. And it's not something that is really openly talked about when it's happening either. And so there's not as much awareness. But I facilitate conversations and I facilitate teams and I see it happening in real life as well. one woman in the group and she's speaking and she's surrounded by other men and they're talking over her or she's got an idea and she's not being heard, but someone else says it and then it's been heard. And it's unknown. They don't realize that it's happening, but that suddenly those examples start silencing that one person and the other people don't actually realize it. And so it definitely is not in their head. It happens. And it's about how do we continue to educate and support women who are looking to really grow in that space?

    5:12

    I guess a better way to ask that question is, because I know it happens, like inevitably it happens, but like, you know, is it, it happens 10% of the time and then, you know, we overinflate in our head that it happens all the time or does it happen 80% of the time? And then, you know, we have like, can give me kind of some rough ideas on that.

    5:31

    Yeah. What I like to come back down to is we all have our internal motivators and needs of things that we need to make sure we get solved for ourselves internally. And if we were to examine closely, like what those actually are and how they tie to our values and how that shows up, there's a lot, I would say 80% of. the thoughts of what we're creating are being reinforced by stories that we've created based on our upbringing, based on our exposure. And we're reinforcing a lot of the things because those were our beliefs. And so it's about how do we transfer our beliefs from what they were based on stories to re kind of framing the story in a way that supports us to move forward and then use that to influence how we show up in those conversations.

    6:26

    It makes total sense. And obviously it's hard to quantify like how much of it is real and how much of it is, you know, our own made up stories. But the limiting beliefs is basically what we're talking about. We develop these limiting beliefs, whatever they are. And then that kind of holds us back, you know, from moving forward. But the thing with any belief, it doesn't matter if it's good or bad, is that you know, our brain is always looking for evidence to back up that belief. And so that's what I was saying. Like, if I have a limiting belief, like no one values my opinion, just use as an example. And then I get into a conversation and, you know, a situation like you said, where I voice an opinion and everyone kind of dismisses it and somebody else says the same opinion, everyone loves it. Then my brain goes, oh, yeah, see right there, there's evidence that this is true. But in reality, like that only happened, you know, one out of 15 conversations. And so it's not. It's not really true, but it is true to me because my brain's telling me it's true.

    7:19

    We create these stories that we believe to be true. And we look for that evidence. We look for valid validation on the story that we're telling ourselves. And so unless we're willing to go to a place where we can challenge our own stories and the things that we have learned along the way, it's difficult to shift that mindset and it's difficult to move through it.

    7:40

    That's a good segue. How do we challenge those? those beliefs that are better harmful. Yeah. How do we go about doing that?

    7:47

    One of the best ways is, is through awareness. And, um, it is part of the reason why I do what I do because sometimes people see things about you that you don't always see in yourselves. And I can tell you from my personal experience, I work with a coach. I have someone who I talk to and I work through my own challenges because they get to challenge me in different ways that. I'm not looking necessarily in those directions. So it is the power of working with someone and having a coach who can start to create that awareness for you so that you can look at different angles. The easiest way if you were to kind of self-coach yourself would be to ask yourself in the situation, what is the validity to what I'm seeing? And my favorite way of describing it is if someone had a video camera. and was actually filming you, what are the actual things that were happening that you can start reflecting on to know the actions that got taken? Because a lot of the time we let our emotions and our feelings dictate what we believe about the situation. And it's about taking and removing some of that away so that you can fully. see things for what they are and decide then at that point, do I need to be more curious? Do I need to ask some more questions? Is there another conversation that I need to have? But when you remove the emotional side, you can think clearly about how you want to approach the situation.

    9:11

    Yeah, it's so tough because I always say there's no feelings in business. Like you, you know, as a business owner or as a person in leadership, you really can't bring your feelings into decision making, which is hard. Don't get me wrong. It's not easy to do. But even in my own coaching group, somebody who posts in our forums and be like, hey, I have this problem. What's going on? You know, and I'm like, well, let's remove the emotion out of it. Well, you know, this, this, this and this like, oh, yeah, that makes sense now. And so like it's I always say, like, we got to be data scientists, right? Like we have to we're researchers or whatever. We got to look for data to either validify our, you know, I shouldn't say feelings, validify our viewpoints. Or to contradict them and say like, wait a minute, no, that's not true. Here's the data that proves that wrong. It's interesting that, you know, because I agree with you 100% and we talk about this a lot. And I would believe, and this is just, obviously I'm not a woman, I'm not a female. But I think because you said earlier about people pleasing, kind of the natural disposition of females is to be more of a people pleaser. You know, they're nurturers, right? They raise kids. And so I would see that in some instances, it could be holding people back, holding women back and others. And maybe, you know, a positive. What's your thoughts on that?

    10:26

    Yeah, that's a that's a great thought there, too, because I think there's so much power in tapping into the female intuition and their ability to have that caregiving aspect to it. There's so much in leadership around how to connect and build trust with the people around you that when women are able to tap into what they naturally do best, it actually brings so much goodness out of the people around them. And so, yes, I agree to an extent that like when you're looking to solve problems, the emotional side can really cloud the direction of the decision on where you want to go. And there's so much that we carry with our emotions that are the reasons why we're in certain situations that until we can actually acknowledge what's happening and have empathy for the people and their situations and what they're going through, we can't really move through it either. So it's this really nice combination that I think women bring to leadership if they can use that to their advantage to lead.

    11:33

    I would say, and correct me if I'm wrong, I think the secret... sauce, if you will, to that is having the ability to turn on and off the feelings at any given point of decision making or conversations. Would you agree with that?

    11:48

    Yeah,100%. Knowing when to dial it up or to dial it back and knowing how to adjust that based on the situation, for sure.

    11:56

    That's not exclusive to women. That's also men or anyone in leadership for that matter is like, again, going back to like, there's no feelings in business. You know, when someone's saying something bad about you. a customer, an employee, like you can't react emotionally, right? But if your employee or a customer is having an emotional reaction, then you also have to be able to have empathy. We call it tactical empathy, you know, deploy the empathy when it needs to be deployed and, you know, solve that through a relational, you know, conversation versus like an executive decision-making conversation.

    12:30

    A hundred percent. Right.

    12:31

    I think that's what you're saying is like that awareness. It all starts with awareness of like, oh, when I said this, they reacted this way. When I thought this, I made this decision. And so I think that's great.

    12:45

    The other thing I'll add on to that too is there's so much there around when you have the awareness, then you can also self-regulate as well. And that's the piece that... When we have the awareness, we can go to that next step and use those strategies that are going to help us move from, okay, I'm having this reaction and I'm getting heated and I'm getting frustrated. So what can I do about it? Let's look at it for what it is. There's obviously something that's really bothering me because something's really important to me that's happening. Either I'm being challenged in a way where it's like to my core. hitting one of my personal values, or I completely disagree with what's going on, or I don't know how to show up in this search situation, this is creating a lot of like uneasiness. So knowing just how your body is responding and how you're reacting allows you to go, okay, I need to move myself from this fight flight type of reaction to settling my nervous system so that I can actually respond and communicate in a way that's going to move things forward.

    13:52

    Yeah, I love that. And guys, if you're listening here, this is, it's more to just, you know, going out and, you know, clubbing the, you know, killing the deer and dragging it back. And like, we have to move past some of the caveman times of thinking. And like, it's not all about just jamming down to the throat and make it happen. You know, some guys are going to think this is the... the woo-woo part of the cup. Brad, you're going off the deep end talking about, oh, now you're going to be talking about yoga next. And I'm like, no, guys, this is like, this is normal human behavior at an elevated level of awareness. Like this is what good leaders need to develop is that we call EQ, right? The emotional intelligence side of the equation. So this is a great conversation. I love talking about this stuff. I want to talk, switch a little bit about. Like building confidence. So let's say we know that we have a problem. Like we know that I'm a people pleaser and I always kind of keep my thoughts to myself. What can I do to start building some confidence around that?

    14:49

    Whatever the situation is or whatever the thing that you're holding on to, it typically comes from a place of fear. Something that you're scared of, something that you're feeling really uncomfortable. So if we use your example, and we want to build a little bit more confidence speaking up and just like sharing a voice, one of my favorite things is to use the four box breathing technique. And this is something that came from like Navy SEALs when they are highly under pressure and need to make really clear, really good decisions with a clear mindset. I loved using this in the construction industry as well, because, you know, you're dealing with health and safety challenges. Like you're not dealing with small potatoes here. There's certain situations where it is actually life or death. And you're dealing with high pressure based on needing to get something done pretty quickly. And you're dealing with costs. And there's a lot of people that are involved. And so being able to, in the moment, make decisions and move things forward is an important part too. a lot of people's jobs. So the four box breathing is really simple. I mean, if I were to just break it down, you're looking at following a box with your eyes and you're inhaling for four seconds, holding your breath for four seconds, exhaling for four seconds, holding for four seconds and continuing to work yourself around the box four times. That's really all it takes. And then once you've done that, it slows down your breath to a place where your body is actually feeling safe. But more importantly, you're being taken out of the fight or flight so that you can say what you need. And you can speak up a little bit more and you can move through the fear reaction that's there. So you can do what you need to do. The other thing, and I know this is kind of hit or miss depending on who's been doing this before or what you think of journaling, but journaling is such a great way to start paying attention to your reactions and the things that are happening in your body when you're in that moment. I mean, I can talk about my own experience. When I first started speaking up a lot more, it was like my heart would race, my face would go red, I would tremble with what I would say. And I knew that about myself. I started paying more attention to when that was happening. And I would continue to put myself in situations where I could slow down my breathing and start nudging towards doing more of that for myself.

    17:22

    Yeah, those are great. And again, back to the awareness that first you have to even like become aware of the issue. And so I have several years ago, maybe four or five, six years ago, I don't remember now, but I had hired a business coach for mindset. He was like a yogi kind of person. He had me start, they call it a noticing table. Like throughout the day, you're just writing down, you know, observations like, hey, somebody cut me off in traffic and I, you know, I initially wanted to ram them off the road or whatever. It's like right now, it's like, hey, why did I react that way? Yeah. You know, here's the situation. Why did I feel that way? You know, where does that come from? And so even though it's a lot of work, like doing that throughout the day, it does help you because you start to see patterns. It's like, well, that's interesting because, you know, when this happened, I reacted this way. And then here's a similar situation, but it was different. And I reacted the same way. And then now you start having this, you know, repeatable patterns and you can start having that awareness. I love journaling for whatever reason. It's hard for me to stick with it and do it over and over. I've done it on and off throughout the years. But I like the noticing table because you need to do it in the exact moment. It's like, you know, I had this reaction, write it down. And so sometimes journaling at the end of the day, you don't realize how many times throughout the day you've had these reactions.

    18:38

    Oh my gosh, yeah.

    18:39

    And then it's like, at the end of the day, you're looking at this long sheet like, man, I had 15 times a day I got upset about something silly. Yes. What's going on here? Have you ever used that type of noticing table or awareness table or whatever?

    18:53

    Yeah, I call it a behavior tracker. And it's essentially the same thing, right? And the questions are around, okay, what is the situation? What was my reaction? And what was the impact of that reaction? And... I love your question around why is it that I responded in this way? Like dig in a little bit further around what might've been triggered in a situation that was really important to me that I'm starting to notice why that was my response. And that's where, yeah, of course, you'll make some more connections. You'll start to see those patterns. And that's when you can start dealing with a lot of those, those challenges for sure.

    19:31

    And I have, I was, he told me, or maybe I heard it somewhere, but it was like, you know, go five whys deep. Yes. Why did I respond this way? Well, because I was upset. Okay. But why, why were you upset? You know, because I felt disrespected. Why did you feel disrespected? You know, this, and usually it would bring you back to like, you know, when I was nine years old, I got yelled at by my dad for something I did and you know, whatever, whatever it is.

    19:55

    Absolutely.

    19:56

    Not always the case. Hey, just a quick time out from the show. If you're a frustrated contractor who's dealing with low profit margins, stuck working on the tools every day, or doing free estimates for people who are never going to hire you in the first place, I invite you to my private contractor community, The Profit Club, where contractors just like you are adding two to three times more profit each year without producing any more jobs and finally getting completely off the tools to never do another free estimate again. So if you're ready to increase your profits, stop doing free estimates and get off the tools, then all you have to do is click the link in the show notes to learn more about the profit club and see how I can easily two to three times the cash in your pocket, give you a proven sales process that will convert more jobs with ease and get you off the tools once and for all. And the best part is you can do all of this without having to produce more jobs than you currently are. Click the link to learn more. Now let's get back to the show. Have you read the book Mindset by Carol Westwick?

    20:54

    No, I haven't read that one.

    20:56

    Oh, you would love that book. It's really good. I actually give it to all my clients. She's a doctor and she did a study. I think she's a psychiatrist or psychologist. But most of our adult problems are linked to childhood trauma. And so when we're adults, it serves as well as kids to survive certain situations. But as adults, now it's actually not good for us. And so there's lots of studies that were done, you know, where they had kids in different classes and applying in different labels and things and how all that impacted them. It's just a really, really good book to kind of understand like most of the things we do as adults has been affected by our childhood. And we never go back and unpack that and look at it.

    21:40

    Yeah, I love it. I will definitely take a read of it. It's right up my alley. But yeah, everything that we believe now. has been something that we established since the age of seven. And so there is real, I mean, we use the word trauma. It may have been trauma, but any sort of conversations on a feeling that we had before the age of seven, we stored in ourselves. And it shows up in different situations. So there's just so much goodness in being able to track it and go back in time to say, okay, why did that really, why was that really important to me? Why did that matter? What was it about that situation that will connect it back to your childhood? I mean, the beauty of it is you can actually go back and heal your inner child. And that's a whole nother podcast, you know, but there's definitely work. And that's something that I've definitely played in with a coach of mine as well.

    22:37

    Yeah, I had a guest on a few months ago and I, unfortunately, I cannot remember her name. I'll have to look it up and see if I can come up with it. But she specializes in betrayal, specifically only betrayal. And I never thought about it. You know, we say trauma, it's a universal term that can mean anything. betrayal is like a very subset specific thing that can happen. And it was an interesting conversation because like I said, I never thought about it from a betrayal standpoint. You know, someone, a spouse or something does something they shouldn't do or employee steals from you. And then all of a sudden, you know, all employees can't be trusted because they all steal from you. And like all of these just, you know, again, limiting beliefs that pop up can really hold us back. So that was a really good conversation. on that.

    23:23

    Yeah. And same thing where if we're using your example about speaking up too, if you track back, there were likely instances before the age of seven, when you either said something and someone got angry at you, or someone said something that you weren't able to over express your feelings in a way that you felt good doing. And you've now internalized it as when I express myself, I'm in trouble. And so you carry that. throughout your life. So it's just really neat to be able to go back to the source.

    23:54

    Yeah, I think I read somewhere it's like by the age of eight, we've they've like ingrained like certain behaviors or beliefs, not necessarily beliefs, but like, you know, behaviors around certain beliefs. And it's after that now it's like you have to like kind of remove or change like up until eight there. You know, sponges are just absorbing or learning different things. But then after eight, it's kind of like the magic number. Maybe it's seven, I could be wrong or nine, but somewhere around there where they, it's like, now you have to start working against it.

    24:26

    Yeah, absolutely. And like, that is the power of working with people who really. are finding that, oh, something just doesn't feel good about what I'm doing right now. And I want to have more of an impact in the work that I'm doing or something just feels off. It's like there is something that hasn't been unlocked from the past that hasn't allowed them to fully express themselves in a way that feels really good. And so being able to redefine that with people that I work with has been super, super powerful.

    24:55

    Yeah, that's awesome. The mindset part of it is so interesting because like even with my clients, No one wants to learn about mindset. Nobody wants to change that. You know, what do you mean? You're somebody, my belief about something's wrong. And so it's like, you know, someone will reach out and be like, Hey, I need help with sales. Okay, cool. We'll help you with sales. But first we have to change your mindset so that you can actually sell stuff. Cause if I tell you to charge more and you don't believe you can charge more because you have a low self-worth, that's going to come out in the sales process. Right. We got to remove those limiting beliefs first so that you can actually be good at sales. And so it's so interesting that I can talk about mindset stuff all day. I was a huge, you know, I was plagued by mindset. And even to this day, I still have, you know, mindset issues that I need to work through. But it's such an interesting topic. I love talking about it.

    25:46

    So I'm with you. And I think if if you go at it from like a learner's mindset, I think we're all always fingering out. our mindset and we all have limitations and patterns and things that are going to show up. But I love being in the work too. It's, it's fascinating to me.

    26:03

    And what's interesting about it is like, I don't think you ever truly remove that limiting belief. I think, you know, because it rears back up, you know, and so, you know, you could, you could go years without. you know, any kind of problems. And then all of a sudden there's a string of things, you know, businesses down, you know, people are quitting left and right. And there's all these things happen over several weeks or several months. And then all of a sudden you're, you know, that old thought you had just creeps back in and then you give it power. And then it, so I don't think it ever goes away. And so you really have to be, again, awareness of like, Hey, here's some old patterns. You know, I'm not going to share them here because they're private, but there's like three different things that are like negative, you know, actions that whenever these things start happening, it puts me back down the path of, you know, going in the wrong direction. And usually it doesn't happen. Like, here's a big sign, like, Hey, Brad, you know, this is about to happen to you. It's one little tiny little, you know, protrusion or thought. And then that, you know, that leads to the next and the next. And then you wake up three weeks later, a month later, two months later, and you're like,

    27:11

    How did I get back here? How did I get here? Right? I agree. And I think the more work that we do on ourselves, the shorter that period of time is that we actually stay in that place. And so even though it's not gone, we recognize it faster and we can rewire faster as well. So reframing. whatever that negative thought is in a way so that you can move yourself forward instead of staying stuck or feeling stuck is where I see the shift or the change in the mindset.

    27:45

    The more aware you are, the shorter the rebound is like, you know, the shorter you can come back from it. You don't have to live in that for a long period of time. It's very interesting. I want to shift for a second here to, and we kind of talked about it a little bit, but how do we, how do we be resilient in like our new? our new self, let's call it that, our new self. Like, how do we stay there? How do we become resilient in, you know, that confidence that we've gained?

    28:10

    Yeah. The way that I would recommend it is, like, I ask my clients to take stock of everything that is in their world right now that's reinforcing whatever old beliefs they have and what's contributing to that mindset. And so I actually have them like map out from morning until bedtime, like what is happening in your day and what are the things that are reinforcing those mindset thing, negative mindsets. And what are the things that are helping you? Because the more that we can level up the things that are. looking at that new way of thinking or helping you move through it, the more that we're going to have the confidence to do more of that as well. And then the other thing is like the reframing is a big deal because our thoughts are really what, what we say to ourselves has an impact in how we act and what we do. And even though we don't believe it necessarily in the moment, even just saying it is actually telling our subconscious that this is what we want to happen. And it starts believing it. So there is an actual shift that we can do from a neuroscience perspective to create more neural pathways that are going to help you live into this new version of how you want to react. And so I can take an example of... You know, every time I have a conversation with this particular client, they react in a way where it just like pisses me off or gets me so upset and angry. And when I actually look at the situation, I can see it's because the way that they're communicating with me is actually making me feel like my idea doesn't matter. And my idea does matter. And I'm going to go into that next situation. And when that happens, I'm going to take two big breaths and I'm going to tell myself my idea matters. And I'm going to say it in a way that it's actually going to help me feel good about what I'm explaining or what I'm saying and how they react is not actually on me. It's them processing something. It's them going through it. And so it's getting in the habit of what are the situations that really bring me down or have me react. And prepare yourself for those situations again, reframe it and how you want it to happen, and then have it happen in that way. So it's a little bit of work from that sense, but you can actually start planning it out and prepping yourself for those situations to work through it and become even more resilient in that way.

    30:45

    I would imagine, though, you would probably not recommend that to the overthinkers of the world. Because they'll plan that conversation 100,000 times before they actually have it.

    30:56

    Yeah. And not planning it in a way necessarily where you like, this is everything that you want to say or they're going to say, but this is how I'm going to react and respond in a moment. This is how I want to show up and really tap into how you want to feel.

    31:10

    That's really important. You said that. I'm glad you said it. So it's not, you're not planning what to say per se. It's how you're going to react emotionally to that. You know, if I say this and they look at me with a blank face, like I'm a complete idiot, I'm not going to have an emotional reaction to that.

    31:24

    Yes, I can give, I can give you an example. I facilitate all the time to groups of people. And sometimes I have people who look like they're falling asleep and in your head. the narrative that I would have was what I'm saying is not important. What I'm saying is not of value. And of course, if I keep telling myself that, I'm going to show up in front of the group and it's not going to go well. So when I see people who are kind of falling asleep or are yawning, I use that as a way to say, wow, this is their way of processing information. And they really are trying to take it all in. And this is a lot for them. So slow down and adjust and be more impactful with what you say. And it gives me now excitement when I see people yawn because I'm like, this is working, even though it may not be working necessarily, but the reframe gets me to enhance my performance. And then I deliver in a way that I want to deliver. So it's really the rewiring of our mindset that changes our performance.

    32:28

    I'm sure you agree with this or I want to hear your thoughts, but like, obviously when you recognize like, Hey, I have this problem. I have this mindset belief. I have this limitation, whatever you want to call it. Uh, and I'm going to change it, but confidence doesn't happen. You know, the second you have awareness, right? Confidence happens through competence and confidence happens to repetition. And so, so like the more you do it, the better you get at it, the more confidence you have. So how do you like, okay, I have this problem. I recognize it. You know, I, um, I'm a people pleaser and I tend to keep my mouth shut because I don't want to upset anybody. And so I know that I need to change that. Like how do you, but how do you build that confidence or how do you reframe or build that resilience? Because you're not, you don't really have the resilience yet. Does that make sense?

    33:09

    A hundred percent. Yeah. I love this question because confidence, yes, repetition and continuing to. put yourself out there and try things is going to help. The thing that I come back to with confidence is building self-confidence and following through with the things that you commit to yourself to doing. And so for a lot of the times, like, especially I'll speak to women, we put ourselves last on the list on taking care of ourselves. So, you know, especially if you have family or kids or. people that you're taking care of. You typically put everyone's needs first. Well, what happens psychologically is you start telling yourself you're not worth it enough. And so reinforcing the integrity with yourself by saying, I am going for a walk every morning because that's my commitment to myself is a way of creating confidence because it creates that integrity where you start to trust yourself more. And so just looking for opportunities like that on where are you letting yourself down because you're not following through with the things that you need to do and start making that a priority. That's

    34:20

    really good. So it's not even a lot of times, it's not even that conversation that where we get ignored. It's a lot of other stuff in our own personal life where we've, you know, not followed through with something. And so because we didn't follow, you know, we want to go to the gym and start working out and lose weight. And then we, you know, go for a week and stop. And then our brain's like, yeah, see, you're not, you know, you can't stick to it. You can't do this. You have low self-esteem, whatever it might be. And so then that transfers over into our leadership where now we don't have that confidence. But if we fix that, if we start committing and then we, you know, we stick to it and we make it a non-negotiable where we have to do these things, then we start building confidence there. And then that basically leaks over into the leadership side where we're talking with people.

    35:05

    You got it. A lot of that also resentment or just like guilt and resentment are a lot of the clues that you're not following through with the things that you want to do for yourself. And so a lot of people don't do things because they feel guilty. But guilty, the way I look at it, is you're self-honoring. And you're about to upset someone else and you're putting weight on that. So those are, and if you're resentful of someone else who's having more fun or enjoying what they're doing, it's usually a reflection of you not doing that for yourself. So just paying attention to some of those clues is going to help you see where you're losing integrity with yourself and where you can build that self-trust.

    35:51

    Yeah, it's so interesting. My wife struggles a little bit with this and she's in a leadership position and my wife's superwoman. I don't know. I can't keep up with her. She's amazing. But she still struggles with some of that. And there's times where it's like, hey, why don't you just take off work and, you know, we'll go do this or whatever. She's like, no, I can't take off work because I got to do this. I'm like, you have staff, dear. They can do it for you. Yeah, but you know, I don't want to put them out. That's why you have vacation days. Like, that's why you get like, they're not, you know what I mean? Like, so sometimes I have to kind of encourage her in those areas of like, no, you're not disappointing people. You're not, you know, that you're allowed to do these things. Yes.

    36:26

    And from a leadership standpoint, there's so much greatness that happens when you step away from things. One, you're modeling to other people that. You should be doing this for yourself too. So people are seeing it and you're actually going to see what they're capable of when you're not there, which is also really awesome. But I also get, you know, they've got, they've got a heavy workload.

    36:53

    Well, just to put it in perspective, she was sick. She had, she actually had COVID a couple of weeks ago and was like, definitely not definitely, but very, very sick and had to lay in bed. She took a, she took a sick day. That's the first sick day she's taken in 10 years.

    37:06

    Wow.

    37:07

    I was like, dear, it's okay. I promise. It's okay. The world's not going to come to an end. You can take a sick day. Yeah. Awesome. Well, we're getting close to the end here. What's a question I should have asked you, Tasha, that I did not, that you feel like is important?

    37:24

    What's my favorite book?

    37:27

    Well, actually, that's the last question I ask you.

    37:30

    Oh, it is. Okay.

    37:31

    You ruined the surprise, Tasha.

    37:33

    I'm sorry about that.

    37:36

    No, you can go ahead and go and leave with that. What's your, what's a book you recommend?

    37:39

    One of the books that I would recommend is you already know how to be great by Alan Fine.

    37:44

    That's a new one. I haven't heard that.

    37:45

    That one is, it really focuses on the noise and the things that get in our way in order from really thriving. And it takes such a great coaching perspective as well on how to tap into removing the noise, but also leaning into being curious. And so that's one that I would highly recommend. Yeah. And the other question that I probably would ask would be, what led me to get to this place or what led me to get to? my business or what I'm doing. And since we did tack into or tap into sort of childhood inner child stuff, I would say this really evolved for me because when I made the connection, it wasn't until about probably eight, nine years ago, I grew up with a learning disability that my confidence was like super low because I found out when I was in grade seven, my Like all I wanted to do was just feel included by everyone else. And I was standing out. I've had to have accommodations in order to get to where I got. And so I covered it up feeling like, okay, if no one knows about this, then I'll just be treated the same. Worked for a while until I started realizing that my curiosity in how people learn was the piece that actually. propelled me forward and got me into learning and development and into curiosity with coaching. And it came so naturally to me and I didn't realize it until I started making the connection to I process information differently. That's why I can actually make these connections for people and share it in a way that has an impact. And so tapping into our past is such a powerful way to start leaning into the strengths that are going to propel us forward. So that's

    39:38

    great. So it sounds like that learning disability actually that you thought was keeping you was actually a strength that you now use. Yeah, that's great. I love it. There's a book I would recommend to go along with yours and I'm going to check out yours. You already know how to be great. There's another one called Don't Believe Everything You Think. It's more about the overthinkers, you know, the ones that are always thinking about stuff and that limiting belief stuff. That's a pretty good one. Don't Believe Everything You Think. I forget the author on it, but I'll be checking out that one for sure. You already know how to be good or how to be great. Well, give us just a quick, if somebody wants to learn more about your services, they want to get in touch with you, what's the best way to go about doing that?

    40:17

    Yeah, you bet. So my website is www. theleadershippin. com. I am active on LinkedIn, active on Instagram. Reach out if you've got questions around something, if you're interested in leadership coaching, and even if you have a team that you're building and you want them to better communicate and... connect with each other so that you can achieve the goals, then reach out to me, send me a message, and I'd be happy to have a chat with you.

    40:48

    And just mostly women, is that correct? Or do you work with all schools?

    40:53

    Mostly women, but I also, for team dynamic workshops, I work with men who have women on their team and it just works. Gotcha. Awesome.

    41:03

    I hope you have like a cabin in the woods somewhere where you go do your workshops.

    41:07

    That is the vision. That is where it's going. I love it.

    41:11

    Awesome. Natasha, thank you so much for being on our show. I really appreciate your expertise and sharing with the audience.

    41:17

    Thank you. Thanks for having me.

    41:19

    Awesome. Well, guys, that's the end of the show. You know where to find me on the socials. We'll make sure to put Natasha's links in the show notes as well, as well as my socials in there. But you can go to any social media platform. Just search for the Hammer and Grind podcast. You'll find me there. And remember, until next time, profit is not a dirty word.

    EP237: Empowering women in leadership: Insights from Natasha Skolny

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